VAIM Opens Pop-Up Store ‘JUVE LOOK BOOK HOUSE’ in Seongsu

VAIM Opens Pop-Up Store ‘JUVE LOOK BOOK HOUSE’ in Seongsu

VAIM announced on the 20th that it will open a pop-up store for its signature brand Juvelook, titled ‘JUVE LOOK BOOK HOUSE’.

The pop-up store will be held at LECT, 65 Yeonmujang-gil, Seongsu-dong, Seoul, from November 1 to 9. On the grand opening day, Juvelook’s official muse, actress Yoo-jung Kim, will make an appearance to celebrate the launch.

The concept of JUVE LOOK BOOK HOUSE is inspired by a fashion “look book,” reflecting Juvelook’s brand message of “Leading Beauty, Authentic Beauty.” The space is designed to guide visitors through a journey of discovering their own beauty while intuitively experiencing the brand’s values and philosophy.

Reservations for the pop-up store open on October 27 via Naver Place. The venue will be open from 12 p.m. to 7 p.m. on weekdays and 11 a.m. to 7 p.m. on weekends.

A VAIM spokesperson stated, “We prepared this event to connect more closely with our customers and express our gratitude for their continued support. We hope visitors can experience Juvelook’s message of leading and authentic beauty that shines in their own way.”

Introduction of VAIM
Founded in 2014, VAIM is a global medical aesthetics company that develops human tissue regeneration products and improved pharmaceuticals by utilizing its accumulated technology and know-how in biocompatible and biodegradable polymers. It has developed and patented a PDLLA-based manufacturing technology that reduces the risk of nodule formation compared to other ingredient structures, and in 2019, its subsidiary, VAIM, entered the skin booster market with JUVELOOK, which utilizes this technology. JUVELOOK is a collagen booster that induces the production of ECM (collagen, elastin) to provide direct remodeling effects on the skin such as elasticity and wrinkle improvement, and is divided into JUVELOOK and LENISNA depending on the purpose. After quickly proving its safety and effectiveness since its launch, VAIM currently has product export contracts with 72 countries.